Product recommendation based on shared customer's behaviour

Today consumers are exposed to an increasing variety of products and information never seen before. This leads to an increasing diversity of consumers’ demand, turning into a challenge for a retail store to provide the right products accordingly to customer preferences. Recommender systems are a too...

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Bibliographic Details
Main Author: Rodrigues, Fátima (author)
Other Authors: Ferreira, Bruno (author)
Format: article
Language:eng
Published: 2017
Subjects:
Online Access:http://hdl.handle.net/10400.22/10025
Country:Portugal
Oai:oai:recipp.ipp.pt:10400.22/10025