Destination image: perspectives of tourists vs. residents
This study aims to measure the image of Lagos in the Algarve region, the most important Portuguese destination, using a cognitive, affective and behavioral approach. Given the lack of studies which compare the perspectives of tourists and residents, the empirical investigation includes a mixed metho...
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| Other Authors: | , |
| Format: | bookPart |
| Language: | eng |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10400.1/4341 |
| Country: | Portugal |
| Oai: | oai:sapientia.ualg.pt:10400.1/4341 |