Journalism and Big Data : the Nónio case

As Clive Humby discribed in 2006, “Big Data is the new oil”, which is why in 2014 more than 91% of Fortune 1000 companies were investing in Big Data projects, based on the promise of higher returns. The goal of this study is to see if that is also happening with Portuguese media corporations by exam...

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Bibliographic Details
Main Author: Lourenço, Vicente Maria Alexandre (author)
Format: masterThesis
Language:eng
Published: 2022
Subjects:
Big Data
Media corporations
Journalism
Nónio
Empresas de media
Jornalismo
Domínio/Área Científica::Ciências Sociais::Ciências da Comunicação
Online Access:http://hdl.handle.net/10400.14/37274
Country:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/37274

Internet

http://hdl.handle.net/10400.14/37274

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