A managerial perspective of how resource-based view theory leads to competitive advantage

A clear business strategy is often emphasized by managers as vital to achieve a sustainable performance. However, when asked concerning its strategy in place, many of them cannot provide an answer. (Collis and Rukstad, 2008) Many researchers defend that considering the turbulence of today’s business...

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Detalhes bibliográficos
Autor principal: Geraldes, Rita Isabel Alves (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2019
Assuntos:
Texto completo:http://hdl.handle.net/10071/19793
País:Portugal
Oai:oai:repositorio.iscte-iul.pt:10071/19793