The role of e-marketing as in specific contexts of sports tourism

Athletics is a sport that is going through several difficulties in Portugal, essentially at the financial level, since support and sponsorships are less and less, blocking the construction of financial sustainability, which is reflected in a reduction of medals won in international competitions. Thu...

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Bibliographic Details
Main Author: Coutinho, Daniela (author)
Other Authors: Sousa, Bruno (author), Fernandes, Paula O. (author)
Format: conferenceObject
Language:eng
Published: 2021
Subjects:
Online Access:http://hdl.handle.net/10198/24034
Country:Portugal
Oai:oai:bibliotecadigital.ipb.pt:10198/24034