An approach on place attachment, involvement and behavioural intentions in cross-border tourist regions
This study aims at gaining a deeper understanding of customer profiling and behaviour in cross-border tourism destinations. The study is developed under a niche marketing perspective. It is our view that niche marketing is not confined to the limits of national markets. Previous studies suggest that...
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Formato: | article |
Idioma: | eng |
Publicado em: |
2015
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Texto completo: | http://hdl.handle.net/11110/793 |
País: | Portugal |
Oai: | oai:ciencipca.ipca.pt:11110/793 |