An approach on place attachment, involvement and behavioural intentions in cross-border tourist regions

This study aims at gaining a deeper understanding of customer profiling and behaviour in cross-border tourism destinations. The study is developed under a niche marketing perspective. It is our view that niche marketing is not confined to the limits of national markets. Previous studies suggest that...

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Bibliographic Details
Main Author: Sousa, Bruno (author)
Other Authors: Simões, Cláudia (author)
Format: article
Language:eng
Published: 2015
Subjects:
Online Access:http://hdl.handle.net/11110/793
Country:Portugal
Oai:oai:ciencipca.ipca.pt:11110/793