Privacy concerns and online purchasing behaviour: towards an integrated model
This study aims to analyze how privacy concerns about the Internet have an impact on the consumer's intention to make online purchases. A research model was developed establishing that this impact takes place via the connection of privacy concerns with the theories of trust and risk, the theory...
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Formato: | article |
Idioma: | eng |
Publicado em: |
2016
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Texto completo: | http://hdl.handle.net/10071/12248 |
País: | Portugal |
Oai: | oai:repositorio.iscte-iul.pt:10071/12248 |