Privacy concerns and online purchasing behaviour: towards an integrated model
This study aims to analyze how privacy concerns about the Internet have an impact on the consumer's intention to make online purchases. A research model was developed establishing that this impact takes place via the connection of privacy concerns with the theories of trust and risk, the theory...
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| Format: | article |
| Language: | eng |
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2016
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| Online Access: | http://hdl.handle.net/10071/12248 |
| Country: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/12248 |