Digital Marketing Impact at Póstis Smart Access: What is the impact of digital marketing on the most important key performance indicators?

Internship Report presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing Intelligence

Bibliographic Details
Main Author: Conceição, Miguel Cunha Féteira Gomes da (author)
Format: masterThesis
Language:eng
Published: 2022
Subjects:
Online Access:http://hdl.handle.net/10362/135554
Country:Portugal
Oai:oai:run.unl.pt:10362/135554
Description
Summary:Internship Report presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing Intelligence