Strategic Insights Towards Profitability in E-commerce, An analysis of the role of Marketing and Operations in balancing revenue and costs
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| Formato: | doctoralThesis |
| Idioma: | eng |
| Publicado em: |
2021
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| Texto completo: | https://hdl.handle.net/10216/135903 |
| País: | Portugal |
| Oai: | oai:repositorio-aberto.up.pt:10216/135903 |