Destination image: perspectives of tourists vs. residents
This study aims to measure the image of Lagos in the Algarve region, the most important Portuguese destination, in a cognitive, affective and behavioral approach. Given the lack of studies which compare the perspectives of tourists and residents, the empirical investigation includes a mixed methodol...
Main Author: | |
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Other Authors: | , |
Format: | article |
Language: | eng |
Published: |
2014
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Subjects: | |
Online Access: | http://hdl.handle.net/10400.1/4340 |
Country: | Portugal |
Oai: | oai:sapientia.ualg.pt:10400.1/4340 |