Innovative approaches to fashion services and sustainability

This paper explores the creation and acceptance of an innovative service called 0KG, that is inspired by the ‘slow fashion movement’, and that focuses on the question: "are people willing to use second-hand clothing and/or leased when traveling?". 0KG is a rental service for the day-to-day...

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Bibliographic Details
Main Author: Bernardes, João Pedro (author)
Other Authors: Marques, António Manuel Dinis Ribeiro (author), Ferreira, Fernando (author), Nogueira, Mafalda (author)
Format: conferencePaper
Language:eng
Published: 2017
Subjects:
Online Access:http://hdl.handle.net/1822/46922
Country:Portugal
Oai:oai:repositorium.sdum.uminho.pt:1822/46922