YourNow : Daimler´s and BMW´s joint road towards new mobility?

In the late 1990s the Dynamic Capabilities framework by Teece et al. (1997) shifted the focus of strategic management to an individual company’s resources and its ability to adapt them to external market trends. Refined by Barreto (2010), this resource-based view serves as a theoretical framework fo...

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Bibliographic Details
Main Author: Scherer, Lisa Maria (author)
Format: masterThesis
Language:eng
Published: 2020
Subjects:
Online Access:http://hdl.handle.net/10400.14/31180
Country:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/31180