Counterfeits luxury consumption in the United Arab Emirates
This research examines how Geert Hofstede’s indulgence versus restraint (IVR) cultural dimension on an individual level could influence the attitudes towards the use of counterfeit luxury goods.Given the booming and lucrative luxury industry in the United Arab Emirates (UAE), it was chosen as a cont...
Main Author: | |
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Format: | masterThesis |
Language: | eng |
Published: |
2020
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Subjects: | |
Online Access: | http://hdl.handle.net/10362/106934 |
Country: | Portugal |
Oai: | oai:run.unl.pt:10362/106934 |