Counterfeits luxury consumption in the United Arab Emirates

This research examines how Geert Hofstede’s indulgence versus restraint (IVR) cultural dimension on an individual level could influence the attitudes towards the use of counterfeit luxury goods.Given the booming and lucrative luxury industry in the United Arab Emirates (UAE), it was chosen as a cont...

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Bibliographic Details
Main Author: Arnuco, Monerica Santiago (author)
Format: masterThesis
Language:eng
Published: 2020
Subjects:
Online Access:http://hdl.handle.net/10362/106934
Country:Portugal
Oai:oai:run.unl.pt:10362/106934