10-year portuguese football strategic plan: sustainable growth

Analysis of main pillars in the 10-year strategic plan for Portuguese football in partnership with FPF and Deloitte. Fan engagement and how to improve their experience. Women’s football current development and how to incentivize the youth to practice. How to increase the numbers of participants, as...

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Bibliographic Details
Main Author: Rodrigues, João Carlos de Oliveira (author)
Format: masterThesis
Language:eng
Published: 2022
Subjects:
Strategy
Strategic analysis
Football
Sport management
Data analytics
Media broadcasting rights
Emerging markets
Fan engagement
Benchmark
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Online Access:http://hdl.handle.net/10362/145430
Country:Portugal
Oai:oai:run.unl.pt:10362/145430

Internet

http://hdl.handle.net/10362/145430

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