10-year portuguese football strategic plan: sustainable growth

Analysis of main pillars in the 10-year strategic plan for Portuguese football in partnership with FPF and Deloitte. Fan engagement and how to improve their experience. Women’s football current development and how to incentivize the youth to practice. How to increase the numbers of participants, as...

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Detalhes bibliográficos
Autor principal: Rodrigues, João Carlos de Oliveira (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2022
Assuntos:
Strategy
Strategic analysis
Football
Sport management
Data analytics
Media broadcasting rights
Emerging markets
Fan engagement
Benchmark
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Texto completo:http://hdl.handle.net/10362/145430
País:Portugal
Oai:oai:run.unl.pt:10362/145430

Texto Completo

http://hdl.handle.net/10362/145430

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