Innovative business plan: Portugal as the destination for the Chinese tourist

Portugal has made in terms of visibility and prestige as a quality destination. Through the China and Portugal government´s communication and business contacts, Portugal´s tourism for Chinese is more popular nowadays. Tourism trends for Chinese are rapidly changing nowadays. According to Chinese dem...

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Bibliographic Details
Main Author: Jingyan Pan (author)
Format: masterThesis
Language:eng
Published: 2019
Subjects:
Online Access:http://hdl.handle.net/10071/19105
Country:Portugal
Oai:oai:repositorio.iscte-iul.pt:10071/19105