Beauty is in the eye of the beholder: The role of construal level in reducing the "beauty-is-good" bias contributing to food waste reduction- Abstract

Castagna, A. C., Pinto, D. C., & Barcellos, M. D. D. (2019). Beauty is in the eye of the beholder: The role of construal level in reducing the "beauty-is-good" bias contributing to food waste reduction- Abstract. In Proceedings of the European Marketing Academy, 48th (pp. 1-2). Europea...

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Detalhes bibliográficos
Autor principal: Castagna, Ana Carina (author)
Outros Autores: Pinto, Diego Costa (author), Barcellos, Marcia Dutra de (author)
Formato: conferenceObject
Idioma:eng
Publicado em: 2022
Assuntos:
Texto completo:http://hdl.handle.net/10362/140716
País:Portugal
Oai:oai:run.unl.pt:10362/140716
Descrição
Resumo:Castagna, A. C., Pinto, D. C., & Barcellos, M. D. D. (2019). Beauty is in the eye of the beholder: The role of construal level in reducing the "beauty-is-good" bias contributing to food waste reduction- Abstract. In Proceedings of the European Marketing Academy, 48th (pp. 1-2). European Marketing Academy (EMAC). http://proceedings.emac-online.org/pdfs/A2019-8231.pdf