Explore the perception of millennial generation about csr in fashion luxury brands

Each generation has unique specificities. People has change over time and all of them impose new attitudes, lifestyles, ways of thinking, and all of them bring something new to the society and the world. The millennial or Y generation (aprox. 1978- 2000), are people well informed and very involved w...

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Detalhes bibliográficos
Autor principal: Pinto, Maria Clara Laso (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2015
Assuntos:
Texto completo:http://hdl.handle.net/10071/8684
País:Portugal
Oai:oai:repositorio.iscte-iul.pt:10071/8684