The impact of rewards on the success of crowdfunding campaigns
This study analyses crowdfunding, a recent method of collecting money relying on as many people as possible, being these ones able to donate as little as one dollar. With the positive evolution of crowdfunding’s reach and funds raised it is crucial to take a look at what has been done so far and how...
Autor principal: | |
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Formato: | masterThesis |
Idioma: | eng |
Publicado em: |
2014
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Assuntos: | |
Texto completo: | http://hdl.handle.net/10400.14/15934 |
País: | Portugal |
Oai: | oai:repositorio.ucp.pt:10400.14/15934 |