Political Public Relations: origins, challenges and applications
When compared to corporate public relations, political public relations are still a new field of study, which nonetheless has a great development potential. This article presents a reflec-tion on public relations in the political sphere, by remembering its conceptual grassroots and studying the chal...
Main Author: | |
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Format: | article |
Language: | eng |
Published: |
2016
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Subjects: | |
Online Access: | http://hdl.handle.net/10400.6/4166 |
Country: | Portugal |
Oai: | oai:ubibliorum.ubi.pt:10400.6/4166 |