A multiple criteria framework to evaluate bank branch potential attractiveness

Remarkable progress has occurred over the years in the performance evaluation of bank branches. Even though financial measures are usually considered the most important in assessing branch viability, we posit that insufficient attention has been given to other factors that affect the branches’ poten...

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Detalhes bibliográficos
Autor principal: Ferreira, F. A. F. (author)
Outros Autores: Spahr, R. W. (author), Santos, Sérgio Pereira dos (author), Rodrigues, Paulo M. M. (author)
Formato: article
Idioma:eng
Publicado em: 2014
Assuntos:
Texto completo:http://hdl.handle.net/10400.1/3807
País:Portugal
Oai:oai:sapientia.ualg.pt:10400.1/3807