Impact of service quality, brand image, perceived value, customers’ satisfaction and behavioural intentions in the traditional retailing in the North of Portugal
In the service sector mainly in the traditional retailing, customers and the employees are key actors in service interplay. The quality and performance of any service are dependent on customer expectations and the efficiency the company is able to serve its customers. The crucial point of customer s...
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| Other Authors: | , |
| Format: | conferenceObject |
| Language: | eng |
| Published: |
2020
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10198/21754 |
| Country: | Portugal |
| Oai: | oai:bibliotecadigital.ipb.pt:10198/21754 |