A comunicação das marcas no Facebook : caracteristicas visuais e de interação
The following study addresses the key features and purposes of the way brands communicate on Facebook, namely those who concern visual communication, such as profile and cover images, as well as advertisements. This essay is divided in two main sections: in the first part some relevant concepts to t...
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| Formato: | masterThesis |
| Idioma: | por |
| Publicado em: |
2016
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| Texto completo: | http://hdl.handle.net/10451/23515 |
| País: | Portugal |
| Oai: | oai:repositorio.ul.pt:10451/23515 |