A closer look at medical affairs

Over the last 10 years, the Pharmaceutical Industry has been under great scrutiny from regulators, healthcare professionals (HCPs) and patients in general, as in the past it was criticized for the use of aggressive sales and marketing tactics and unethical behaviour. To increase the transparency on...

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Bibliographic Details
Main Author: Godinho, Pedro Francisco Soares da Silva Mendes (author)
Format: masterThesis
Language:eng
Published: 2015
Subjects:
Online Access:http://hdl.handle.net/10773/13597
Country:Portugal
Oai:oai:ria.ua.pt:10773/13597