Fernandes, A. J. A. (2019). How motivations for esports consumption influence the esports sponsorship response: The favourability, brand awareness and purchase intention effects.
Citação do estilo Chicago (17ª ed.)Fernandes, António Jorge Alvoeiro. How Motivations for Esports Consumption Influence the Esports Sponsorship Response: The Favourability, Brand Awareness and Purchase Intention Effects. 2019.
Citação MLA (8ª ed.)Fernandes, António Jorge Alvoeiro. How Motivations for Esports Consumption Influence the Esports Sponsorship Response: The Favourability, Brand Awareness and Purchase Intention Effects. 2019.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.