Field lab Sme Competitiveness - edudigital´s internationalization strategy

EDU digital is currently struggling with its internationalization process, generating profits and being established in the African market. The goal of this study is to analyze the global readiness of the firm and to evaluate new markets. The assessment was made through a Country Clustering and Ranki...

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Detalhes bibliográficos
Autor principal: Conceição, Ana Carlota Ferreira (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2021
Assuntos:
Texto completo:http://hdl.handle.net/10362/123290
País:Portugal
Oai:oai:run.unl.pt:10362/123290