Talk to me and I will talk for you: Relationships between citizens and politics using the example of Portuguese Members of Parliaments’ online communication
In line with the “relationship management” theory, which claims that in order for an organization to be successful it needs to put ef-ort into establishing and nurturing relationships with its publics and balance mutual interests (Ledingham, 2006, 2011), the main goal of this chapter is to analyse w...
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| Format: | bookPart |
| Language: | eng |
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2022
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| Online Access: | http://hdl.handle.net/10400.6/12228 |
| Country: | Portugal |
| Oai: | oai:ubibliorum.ubi.pt:10400.6/12228 |