Destination Image: Tourists' perspective versus residents' perspective
The study of destination image has been asserting itself as an instrument of differentiation, helping to increase the destinations competitiveness. Despite being a well-documented topic in the literature, there had been a lack of studies to compare the perspectives of tourists with the residents. Th...
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| Other Authors: | , |
| Format: | conferenceObject |
| Language: | eng |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10400.1/4624 |
| Country: | Portugal |
| Oai: | oai:sapientia.ualg.pt:10400.1/4624 |