| Resumo: | A company’s valuation is based on theoretical models and analysts’ assumptions that intend to predict future events in the most reliable way. The present work project aims to estimate the fair value of Under Armour’s stock at December 31st, 2020.To perform this valuation, the Discounted Cash-Flow (DCF) was the primarily method used accompanied by a Multiples valuation. The DCF valuation output is that Under Armour is under valued by the market, having a target price of $24.09comparing to the price of $21.85as of 06/01/2019. Hence, the recommendation of Under Armour’s equity valuation is a BUY recommendation.
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