Framework Design for the Implementation of Innovative Pricing Strategies: the role of internal communication and change management

Bibliographic Details
Main Author: Mariana Torres de Paula Soberano (author)
Format: masterThesis
Language:eng
Published: 2018
Subjects:
Online Access:https://repositorio-aberto.up.pt/handle/10216/118157
Country:Portugal
Oai:oai:repositorio-aberto.up.pt:10216/118157