Circular Economy Principles and Their Influence on Attitudes to Consume Green Products in the Fashion Industry
Designing circular economy (CE) implies the adoption of a set of circular principles that support a society for the future. Understanding how CE principles influence attitudes to consume green products is a key factor aligned with consumer trends. This chapter aims to study how CE principles influen...
| Main Author: | |
|---|---|
| Other Authors: | , , , |
| Format: | bookPart |
| Language: | eng |
| Published: |
2021
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/10400.8/6025 |
| Country: | Portugal |
| Oai: | oai:iconline.ipleiria.pt:10400.8/6025 |
| Summary: | Designing circular economy (CE) implies the adoption of a set of circular principles that support a society for the future. Understanding how CE principles influence attitudes to consume green products is a key factor aligned with consumer trends. This chapter aims to study how CE principles influence attitudes to consume green products in a particular case of fashion industry. Very few empirical studies on the perceptions of the fashion “users” exist. This chapter aims to bring some inputs to this topic. The methodology uses a path analysis study based on a sample of 110 respondents collected in a higher education institution in Portugal. The estimated model allows to test the relation between a set of variables, and the study reveals that: CE principles have a direct effect on the attitudes on the green products consumption in fashion industry in the sample considered. |
|---|