Factors influencing purchase intention in e‐commerce: the case of online consumers of travel

Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing Intelligence

Detalhes bibliográficos
Autor principal: Pereira, Francisca Marques de Sousa Caetano (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2020
Assuntos:
Texto completo:http://hdl.handle.net/10362/99738
País:Portugal
Oai:oai:run.unl.pt:10362/99738