The role of exploration and exploitation in design for luxury fashion brands
This thesis investigates how exploration and exploitation are expressed through designer activities in design for luxury brands. Exploration and exploitation are more visible in luxury brands than in non-luxury brands. Some of their dimensions are explicit and display exploration and exploitation at...
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| Formato: | doctoralThesis |
| Idioma: | eng |
| Publicado em: |
2019
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| Texto completo: | http://hdl.handle.net/10071/19822 |
| País: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/19822 |