Business customers segmentation with the use of K-means and self-organizing maps : an exploratory study in the case of a Slovenian bank

Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Information Systems and Technologies Management

Bibliographic Details
Main Author: Simic, Slavisa (author)
Format: masterThesis
Language:eng
Published: 2018
Subjects:
Online Access:http://hdl.handle.net/10362/32047
Country:Portugal
Oai:oai:run.unl.pt:10362/32047