Customer engagement and value co-creation from the customer perspective in the hospitality industry

Tese de Doutoramento em Marketing and Strategy

Bibliographic Details
Main Author: Nangpiire, Clement (author)
Format: doctoralThesis
Language:eng
Published: 2019
Subjects:
Customer engagement
Value co-creation
Value destruction
Service experience
Actors’ practices
Hospitality industry
Hotels
Ghana
Ciências Sociais::Economia e Gestão
Online Access:http://hdl.handle.net/1822/60237
Country:Portugal
Oai:oai:repositorium.sdum.uminho.pt:1822/60237

Internet

http://hdl.handle.net/1822/60237

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