Hotel’s end users preferences on green hotel attributes : an application of the quality function deployment

Hotels have been suffering environmentally friendly pressure since customers are increasingly demanding more hotel green attributes. In order to identify which green attributes hotel end-users are positively perceived and how can the hotel meet the customer’s demand, this study, through the construc...

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Bibliographic Details
Main Author: Monteiro, Lurdes Inês Nunes (author)
Format: masterThesis
Language:eng
Published: 2021
Subjects:
Online Access:http://hdl.handle.net/10400.14/32064
Country:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/32064