Hotel’s end users preferences on green hotel attributes : an application of the quality function deployment

Hotels have been suffering environmentally friendly pressure since customers are increasingly demanding more hotel green attributes. In order to identify which green attributes hotel end-users are positively perceived and how can the hotel meet the customer’s demand, this study, through the construc...

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Detalhes bibliográficos
Autor principal: Monteiro, Lurdes Inês Nunes (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2021
Assuntos:
Environmentally friendly
Green-hotel
Attributes
Quality function deployment (QFD)
House of quality (HOQ)
Sustentabilidade ambiental
Atributos ecológicos
Hotéis ecológicos
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Texto completo:http://hdl.handle.net/10400.14/32064
País:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/32064

Texto Completo

http://hdl.handle.net/10400.14/32064

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