Marketing and institutional factors in the voluntary adoption of corporate social responsibility reporting: The case of global reporting initiative

Corporate Social Responsibility (CSR) has increased substantially in the last decades. Various studies have identified that the greater importance of CSR is parallel to the rise of public information about CSR activities and also to the stakeholders’ demands. In fact, companies are engaging in repor...

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Bibliographic Details
Main Author: Bicho, Marta (author)
Format: masterThesis
Language:eng
Published: 2012
Subjects:
Corporate social responsibility voluntary reporting
Global reporting initiative
Institutional pressures
Marketing factors
Relatórios voluntários de responsabilidade social das empresas
Pressões institucionais
Factores de marketing
Online Access:http://hdl.handle.net/10071/3795
Country:Portugal
Oai:oai:repositorio.iscte-iul.pt:10071/3795

Internet

http://hdl.handle.net/10071/3795

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