Developing personas and proto personas to enhance the art museum visitor experience

This paper aims to study and think about the use of personas and proto personas on the art museum visitors’ experience. Its object of study is the educational services of art museums focusing on children and young people up to the age of 18. This is a hybrid - conceptual and empirical – and explorat...

Full description

Bibliographic Details
Main Author: Luz, F. G. da. (author)
Other Authors: Ferreira, P. A. (author), Neves, J. S. (author)
Format: conferenceObject
Language:eng
Published: 2022
Subjects:
Online Access:http://hdl.handle.net/10071/25574
Country:Portugal
Oai:oai:repositorio.iscte-iul.pt:10071/25574