Um nós, cheio de Outros : pistas identitárias para dar e vender

Based on my PhD research, which studies on the visual representations of Portuguese cultural identity in the Arts and in the economic circuit, I focus on the commerce that takes Portugal as an object of consumption. Using the brand and products of A Vida Portuguesa’s stores and tourists souvenirs, I...

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Detalhes bibliográficos
Autor principal: Ré, Sofia (author)
Formato: article
Idioma:por
Publicado em: 2019
Assuntos:
Texto completo:http://hdl.handle.net/10451/38573
País:Portugal
Oai:oai:repositorio.ul.pt:10451/38573
Descrição
Resumo:Based on my PhD research, which studies on the visual representations of Portuguese cultural identity in the Arts and in the economic circuit, I focus on the commerce that takes Portugal as an object of consumption. Using the brand and products of A Vida Portuguesa’s stores and tourists souvenirs, I intend to understand, in terms of visual culture, the educational potential that both contain, as well as the risks they entail. Nonetheless, I defend the relevance of a critical approach to this dangerously hot topic