Regional products, regions’ reputation and commercial strategies: a tale of two cheese suppliers
Clustered SMEs in well defined geographical areas are producing and selling regional products to domestic and foreign markets. Most of the local activities are embedded in historical tradition and geographic, cultural and social specificity. To study the mechanisms and factors which favour spontaneo...
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Format: | conferencePaper |
Language: | eng |
Published: |
2006
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Online Access: | http://hdl.handle.net/1822/7042 |
Country: | Portugal |
Oai: | oai:repositorium.sdum.uminho.pt:1822/7042 |