The influence of relationship quality and culture in the relations between exporter and distributor : the case of portuguese exports to Angola

The objective of this research is to investigate the role of the relationship quality, cooperation and culture between Portuguese companies and their export market intermediaries in Angola. In particular, we aim to understand the importance that the quality of the relationship has in cooperation and...

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Bibliographic Details
Main Author: Alves, Gisela Maria Maia (author)
Other Authors: Raposo, Mário Lino Barata (author), Antunes, António Eduardo Correia de Barros (author)
Format: conferenceObject
Language:eng
Published: 2013
Subjects:
Portugal
Relationship marketing
Distributor
Angola
Exporter
Online Access:http://hdl.handle.net/10400.22/1186
Country:Portugal
Oai:oai:recipp.ipp.pt:10400.22/1186

Internet

http://hdl.handle.net/10400.22/1186

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