Smart Voice Assistants : an analysis of the opportunities for dutch grocery players from a consumer behavior perspective

This thesis dissertation presents an analysis of the opportunities for Smart Voice Assistants in the grocery retailing industry. Consumers are facing several costs in their grocery shopping activities which SVAs might alleviate while at the same time improving the overall grocery shopping experience...

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Detalhes bibliográficos
Autor principal: Blaauw, Robbert Jan (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2021
Assuntos:
Retailing
Grocery retailing
POS
Grocery retailing industry
Smart Voice Assistants
Retalhista alimentares
Retalho
Sector do retalho alimentar
Tecnologia de voz inteligente
Assistentes de Voz Inteligente
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Texto completo:http://hdl.handle.net/10400.14/35060
País:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/35060

Texto Completo

http://hdl.handle.net/10400.14/35060

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