Nawrot, J. (2021). The impact of alignment/misalignment of online and in-store customer experience on brand equity perception: An empirical study of the retail store Lidl.
Citação do estilo Chicago (17ª ed.)Nawrot, Jessica. The Impact of Alignment/misalignment of Online and In-store Customer Experience on Brand Equity Perception: An Empirical Study of the Retail Store Lidl. 2021.
Citação MLA (8ª ed.)Nawrot, Jessica. The Impact of Alignment/misalignment of Online and In-store Customer Experience on Brand Equity Perception: An Empirical Study of the Retail Store Lidl. 2021.
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