Nawrot, J. (2021). The impact of alignment/misalignment of online and in-store customer experience on brand equity perception: An empirical study of the retail store Lidl.
Citação norma ChicagoNawrot, Jessica. The Impact of Alignment/misalignment of Online and In-store Customer Experience on Brand Equity Perception: An Empirical Study of the Retail Store Lidl. 2021.
Citação norma MLANawrot, Jessica. The Impact of Alignment/misalignment of Online and In-store Customer Experience on Brand Equity Perception: An Empirical Study of the Retail Store Lidl. 2021.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.