A importância dos blogues na comunicação das marcas : o caso Bloggers Battle By L'Oréal Professionel

Mestrado em Ciências Empresariais

Bibliographic Details
Main Author: Llobet, Pedro Luís Pardal Porto (author)
Format: masterThesis
Language:por
Published: 2015
Subjects:
Comunicação das marcas
Marketing Viral
Social Media
Blogues
Bloggers Battle by L'Oréal Professionnel
New Communication Strategies
Viral-Marketing
Blogs
Online Access:http://hdl.handle.net/10400.5/10385
Country:Portugal
Oai:oai:www.repository.utl.pt:10400.5/10385

Internet

http://hdl.handle.net/10400.5/10385

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