Customer Relationship Management (CRM) e a Indústria Hoteleira: uma Análise das Competências Organizacionais

Mestrado em Marketing

Bibliographic Details
Main Author: Sábio, Delmar José Anacleto Ribeiro Henriques (author)
Format: masterThesis
Language:por
Published: 2011
Subjects:
Customer Relationship Management
Competências Organizacionais
Indústria Hoteleira
customer relationship management
organizational competences
hotel industry
Online Access:http://hdl.handle.net/10400.5/3393
Country:Portugal
Oai:oai:www.repository.utl.pt:10400.5/3393

Internet

http://hdl.handle.net/10400.5/3393

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