The QR code as a communication tool in cultural valorization: intercultural study between the cities of Bragança (Portugal) and Salvador (Brazil)
This study aims to investigate, through the visitor's perception, the degree of adoption of the QR Code technology and how much it can contribute to keeping the local memory and culture alive. A quantitative research methodology has been adopted using an exploratory descriptive and inferential...
| Autor principal: | |
|---|---|
| Outros Autores: | , , |
| Formato: | conferenceObject |
| Idioma: | eng |
| Publicado em: |
2021
|
| Assuntos: | |
| Texto completo: | http://hdl.handle.net/10198/23292 |
| País: | Portugal |
| Oai: | oai:bibliotecadigital.ipb.pt:10198/23292 |